(Senior) Performance Marketing Manager - SEM (m/f/d)

About our client:

What is key to every business success? It is keeping focus on what you are best at and leave your competitors behind. Many freelancers and small business owners are forced to do everything themselves resulting in loss of focus and missed business opportunities. They can’t use their time efficiently because they get distracted by incoming calls, messages and mails or miss on opportunities because they were not able to answer that one call that would have been the next big deal.

Our client's powerful and constantly developing software as a service communication platform has been a catalyst for success for more than 20 years, and lets their customers never miss an opportunity while being able to maintain focus and concentrate on their core activities.

Your challenges:

  • PPC, CPC, CPM – do you know the ABC of Performance Marketing? Have you specialised in SEM? That´s exactly what we are looking for.
  • Since B2B solutions are offered, you must know your way around the sales funnel and how to develop, implement and optimize campaigns accordingly. Engine-wise, Google is the first choice, however, Bing contributes to our success. Mastering both engines is your challenge.
  • Keeping an eye on the numbers while optimizing the performance of every campaign is key. Your budget has six digits and is waiting to be invested wisely across several brands in Europe. Owning your budget and being in charge to improve accounts will play a major role.
  • While their accounts are running smoothly, our client is looking for opportunities to level up their game. You know how? Let us know - you're the expert!

Your responsibilities:

  • • Optimize existing SEM-campaigns for several brands across Europe (DACH, Italy, France, Spain)
  • • Develop, implement and optimize new SEM- campaigns for Google and Bing
  • • Take ownership of a monthly budget with six digits and invest wisely
  • • Further improve reporting and performance analysis
  • • Report your results to your team and stakeholder on a regular basis
  • • Foster a good spirit of smooth collaboration across teams (Performance Marketing, BI, Web Developer)
  • • Share your expertise with your team mates and benefit from theirs

Things you’ve experienced already:

  • • You’ve actively managed Google Ads accounts in the B2B space (minimum 3 years) with a 5- 6 digits monthly budgets
  • • You’ve managed and optimized paid search campaigns spanning multiple markets and languages, from conception to execution (minimum 1 year)
  • • You’ve executed tests, collected and analyzed data, identified trends and insights in order to achieve profitable growth in paid search campaigns
  • • You’ve marketed B2B-products in need of further explanation
  • • You’ve successfully worked in international teams and are fluent in English (spoken and written)
  • • You’ve a strong hands-on mentality and distinguish yourself through high creativity, reliability and independence
  • • You´ve seen a university from the inside and graduated in marketing, business administration or a related field. You don´t? No worries, we like autodidacts too!
  • • Your English is fluent and you speak another European language on a native level (preferably German, Italian or French)

It’s a match if you share core beliefs:

  • Our client keeps a startup mindset, 80:20 is their 100%
  • The only consistency is change
  • Growth is the basis for development
  • The extra mile leads to mutual success
  • No discussion, no honey. No place for know-it-alls and hierarchy-people
  • Our client believes in taking ownership and being responsible

Your perks:

  • Choose what's best for your: MacBook or PC?
  • Ride a bike or a train: Bike or public transport ticket is provided
  • Stay healthy and relaxed: Urban Sports Club is supported
  • Become a Foam master or Bartender: enjoy the best coffee machine and beer from tap in the office
  • Level up your skill with eye-opening books
  • Take a course: your hunger for education will be supported
  • You need some holidays? 28 days for everyone
  • You don´t smoke? Get one extra day off
  • You have hobbies and a family? Great. Core hours let you maintain your flexibility.

Sounds terrifying? Bummer! We’re sorry to hear that.

Sounds terrific? Great! Get in touch.